Privacy Notice


Your information is very important to us and we look after it carefully in line with privacy and data protection laws, including the General Data Protection Regulation (GDPR).  We’ve set out below in more detail what information we collect about you, how we use that information and your rights as a data subject.

In particular this ITV Archive and Clip Sales Privacy Notice describes the categories of personal information we collect, how this may be processed and how your privacy is safeguarded in the course of our relationship with you.  

The Company is committed to protecting the security of the personal information you share with us.  In support of this commitment, we have implemented appropriate technical, physical and organisational measures to ensure a level of security appropriate to the risk.

We may update this privacy notice and our cookie policy from time to time and we’ll post any changes on our website at

This Privacy Notice was last updated on 12th July 2018.

Who are we?

Any reference to "we", "us", "our" and “the Company” is to ITV Global Entertainment Ltd.  We are known as the “data controller” and you can contact us at for more information about how we process your data.

What information are we processing and why?

Personal information means any information describing or relating to an identifiable individual.  In relation to the ITV Archive & Clip Sales service (“the Service”), when you first register we collect your: Title, Forename, Surname, Email address, Job Title and Organisation. It’s your responsibility to ensure that any registration data you provide to us is accurate.  Once registered you can search, view, request information and order content using the ITV Archive website, which may involve us collecting and processing information about you:

We may also combine information you provide on this service with information collected from other ITV services and/or with information that is either publicly available or received from other reputable sources. All information will be stored and used in accordance with this privacy notice.

We also ask you to create and use a unique password to access your account - this password must be kept secure at all times and must not be shared with anyone else.

The purpose of processing your information is to allow professional and commercial users to register to search the ITV Archive to order clips and license content. We may use your information in a variety of ways, to:

We will only process your personal information where we have a lawful basis to do so, such as:

Who has access to my data?

Your personal information can be accessed by or may be disclosed within the Company on a need-to-know basis to:

We may also use third party service providers in order to deliver any part of the Service.

Where is my data transferred?

Your personal information is processed within the European Economic Area (EEA).

How long does the Company keep my data?

We do not retain your information for longer than necessary for the purpose it was collected.  We keep your personal information for as long as it is required by us for our legitimate business purposes, or where longer, such longer period as is required by law or regulatory obligations which apply to us.  Personal data in relation to:


Our website uses cookies to distinguish you from other users of our website. This helps us to provide you with a good experience when you browse our website and also allows us to improve our site. For detailed information on the cookies we use and how to disable them and the purposes for which we use them see our Cookie Policy.

What rights do I have and how can I use them?

In law you are the ‘Data Subject’ and you have several rights that you can exercise over your personal data such as the right to access, correct and request to delete your personal information.  From 25th May 2018 you have some additional rights e.g. data portability, restrict the processing, or object to it which we outline below.

You also have the right to lodge a complaint with a supervisory authority (e.g. the Information Commissioner’s Office in the UK), about our processing of your personal information.

Please contact Viewers Services by email (, phone (0344 88 14150) or write to Viewers Services, Gas Street, Birmingham, B1 2JT if you want to exercise any of your rights above or want your rights further explained.

Do you share my data?

We may pass information about you to other parties as follows:

Access to my personal data

You can request access to the personal information we hold on you and we will also tell you:

If you are making a request for a copy of your personal data that we are processing, please be as specific as possible as this will both help us to identify the information more quickly and provide you with a copy without any undue delay.

Rectifying inaccuracies

If you feel the information we hold on you is inaccurate or incomplete, you can ask us to correct or update it.

Right to be forgotten

You can also request that we erase your personal information in certain circumstances, although that might not always be possible if doing so means we cannot perform our contract with you, or we have a legal obligation or legitimate interest to keep the personal data.   We will explain the consequences of erasing your personal data, for example if you request that your registration data is deleted you would have to re-register to use this service.

Restrict the processing

If you feel we are processing your personal information unlawfully or with inaccurate data, you can ask us to restrict any further processing.  Where personal information is subjected to restriction in this way we will only process it with your consent or for the establishment, exercise or defence of legal claims unless we have your consent.  Please note that even if the processing is restricted, we will continue to store the data.

Object to the processing

If you disagree with any legitimate interest or public interest we have relied upon to process your personal data, you can object to the processing.  We will then stop processing the data unless we can demonstrate a compelling legitimate ground that overrides your rights (e.g. exercising or defending a legal claim).

Data Portability

You can request to receive personal data that you have provided to us in a commonly used format and request that we transmit it to another data controller where feasible, or to you directly.

Please contact Viewer Services by email (, phone (0344 88 14150) or write to Viewer Services, Gas Street, Birmingham, B1 2JT if you want to exercise any of your rights above or want your rights further explained.

Changes to our business

If we decide to change or restructure our business we may need to pass your personal information to one of our group companies so we can continue to effectively deliver the services to you.

If there are changes to our business (such as a re-organisation or restructuring), your personal information will remain subject to this privacy notice (as amended from time to time). However where your personal information is transferred to a new owner (for example following a merger or acquisition) it may be subject to a different privacy notice. We, or the new owner, will provide notice to you before any of your personal information becomes subject to a different privacy notice.

Data controller

ITV Global Entertainment Ltd is a company registered in England and Wales (registered number 02203983 with registered office at 2 Waterhouse Square, 140 Holborn, London, EC1N 2AE. Our VAT registration number is 197 0041 67.